AI video in 2024: How ready is it for international marketing?

Exploring the power of AI for cinematic-style video generation - experiments and insights In today's digital age, video is a powerhouse for marketing, captivating audiences and driving engagement like no other medium. Yet creating quality videos tends to be both…

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Striking the perfect balance: AI tools and human talent in content creation and content localisation

In today's swiftly evolving digital marketplace, SMEs expanding internationally are increasingly confronted with the need to produce and localise content that speaks effectively to diverse global audiences. This challenge, while daunting, is now being met head-on with the application of…

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