Increasing brand awareness in export markets
Picture by Karolina Grabowska on Pexels

Increasing brand awareness in export markets

I love helping indigenous companies create visibility, leads and sales in international markets.┬áBrand awareness, or in export markets often the initial lack of it, plays a key role in this. So, lets examine why brand awareness is so important, especially in export markets, and how to overcome the lack of brand awareness. The importance of brand awareness We all know the vital role brands play and thus the importance of brand awareness. If people know your brand and brand name:They are more likely to search for it when looking for a particular product…

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