by Susanne Dirks | Jun 24, 2025 | Artificial Intelligence, International SEO
How can your business truly stand out and connect with customers in international markets when the way people search for information is undergoing a monumental shift? The answer lies in strategically adapting your content for the AI era. The digital content landscape...
by Susanne Dirks | Apr 28, 2023 | International SEO, Multilingual Communications, Web Presence Localisation
Do I really need a localised website?In today’s globalised world, businesses are increasingly seeking to expand their reach beyond their local markets. One way to do this is to create an English-language website that aims so serve a global audience. However,...
by Susanne Dirks | Jul 2, 2020 | International Marketing, International SEO
I love helping indigenous companies create visibility, leads and sales in international markets. Brand awareness, or in export markets often the initial lack of it, plays a key role in this. So, lets examine why brand awareness is so important, especially in export...
